With the dawn of the Internet, the age of the online bookmaker was brought into existence.
What was land-based in the UK since the 1790s and predominantly focused on horse racing overnight gave birth to a new industry that began to cater to markets such as the Premier League, Serie A, Liga Española, the Olympics, World Cup, MLB, NBA, NFL, and NHL all the while satisfying the desires of bettors worldwide.
Fast forward a few years and today bookmakers are trying to differentiate themselves from their competitors by offering odds on special markets with a few examples being “Who will be the next US president?”, “Will it snow on Christmas in London this year?”, and “Who will win ‘Best Actress’ at this year’s Academy Awards?”.
With streamlined processes in place to handle a multitude of deposit and withdrawal options, sports betting and casino game software available to enjoy via one’s desktop, laptop, smartphone or tablet, and payout percentages more attractive than land-based gambling operations, one thing is for sure, the age of the online bookmaker is here to stay.
